Originally posted on VentureBeat:


Updated at 8:57 a.m Pacific time with more details about AppData’s tracking.

Instagram may have lost about 25 percent of its daily active users since people started revolting over a questionable terms of service change, according to tracking from AppData.

On Dec. 17, Instagram changed its terms of service to make way for advertising, but it wrote it in a way that users interpreted as a plan to sell their photos. Naturally, users were upset, and many even threatened to quit using to photo service. Instagram co-founder Kevin Systrom quickly retracted the changes, saying, “It is not our intention to sell your photos.”

The Facebook-owned photo-sharing service, which is one of the most popular apps across mobile devices, dropped from 16.4 million daily users the week the terms of service changes debuted to 12.4 million users this week, according to AppData’s metrics. It’s worth noting that AppData…

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